Whats the best way to research website relevant keywords

[Bristolweb]

I wanted to know the general practices SEO marketers use when  initially researching and revisiting relevant keywords for a website.

I use this process

1. Brain storm a list of keywords, between me and the client
2. Check out competitors websites & SERP's
3. look at Google adwords traffic analyser ( mostly as a point of reference and for increased ideas)

How do others do it? what process do you find works - i'm based in the Uk would be great to get a UK perspective.

Obviously you can't optimise for all  keywords in your list how best is it to decide on the best value or less competitive keywords?

I struggle to get  stats for local keywords( not enough search data) - most my clients are local businesses and have limited surrounding  service areas.

thanks

[SanketPatel]

Hi,

Keyword research is very important it gives traffic to your website so always keep one thing in your mind is that searcher find what they are looking on your site when they search using those search term which you have selected as keyword?  Your method is right which you have followed currently to find keywords. This link is really helpful to you for finding best keyword research.

http://www.seomoz.org/article/keyword-research-guide