Reposting media releases
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Hey Mozers -
We recently distributed a media release and it has been picked up by 20+ news outlets and counting.
My question: Should I publish this media release on my news/blog page? Or is it better to just bask in the incoming links? What are the benefits and drawback to each?
Thanks in advance!
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I have done it both ways I really have not seen that one way is better then the other. Just personal experience...
Think about whats best for users if its something they should read put up a news page. It wont hurt
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I agree. However, if it was a media release, I would prefer to release it on my website first and then the media outlets, otherwise it's just duplicate content to me.
And yes, I agree, if it's make sense for your users, by all means, you should post it in the press/media section of your website. Whatever makes most sense.
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Duplicate content was my original concern in posting this question.
Considering I haven't posted the news release yet, and 20+ others have, I am not going to post this release on my site. It is a time sensitive news release anyway, so no real need to tell my visitors now (with one day left in the event). I appreciate your input and I'll be sure to post news well ahead of distribution to news and media outlets.
Thanks again!