Facbook like button - where to?

[Idoz]

Hey I own a few websites and always wondering whats better in terms of SEO.

Having a like button directed  to my website or having it directed  to a fan page of my website.

Looks like most Seo tools count the "directed to website". is it because its easier? or is it because its better to SEO?

Thanks

Idoz

[JohnW-UK]

It might be worth asking your yourself if you need it at all - I consult for a specialist shoe company with older clients/customers and I think their is no benefit in going mad on integrating social buttons on there website as who is going to share a link for an pair of shoes for an old person.

Ask yourself what you are trying to achieve? Why do you think you want the button? Are your website visitors going to use it. It might be better to have a footer link to your facebook page and put something else there like a free delivery button or price match.

If you go with the footer link make it a no follow link.

Just an idea

[Idoz]

Hey thanks for the replay.. but in my case this is pretty useful. its a website for games.. and we all know the importance of social and sharing in this niche. I mean you can find yourself getting more traffic from references then from search engines.

So if im already adding it, i would like to know if there is a difference between the 2 options in terms of seo.

[JohnW-UK]

In your case definitely the share/like button. A fixed link to be facebook page would not really benefit as it does not require any interaction. Just a link to a page. What you need is to encourage them to "challenge" their friends and the share/like button would achieve this - or give free points/games/bonuses for sharing/liking. A like/share by a user causes a post to appear on there news feed and all their friends would see it and thus give you a chance of more people clicking it and thus getting traffic.

[Idoz]

Yup you are right... if the aim is traffic then this should do.. having them as fans can also contribute but probably not as much as sharing my link on their new feed.

From what i read and see getting your website shared a lot can increase ranking in SERP. Lets see how that will go..

Thanks!

[JohnW-UK]

Hope I've helped.

If you were on about the benefit to your page rankings from having a like button then there isn't one - but that is not the point of the facebook like/share button.

What's the URL?

[Idoz]

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