Difference between Moz Local and Whitesparks
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What is the largest difference between Moz Local account and using Whitesparks Citation Builder? Does anyone use both together?
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They complement one another. I use both.
Moz Local facilitates quick, consistent and easy creation of all the most important local listings - listings with the data aggregators (Acxiom, Localeze, Infogroup, and Factual) and the ones that require claiming and phone, postcard or legal verification (e.g. Google and Acxiom).
Whitespark states "Any important listings that require claiming with phone or postcard verification should really be handled directly by the business, or at least by the SEO agency who can coordinate the phone verification calls with the business."
Once the essentials are out of the way, Whitespark helps you find hundreds of other sources of local citations and gives you the tips and tools to be successful in acquiring them.
Hope that helps.
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This certainly helped. I think I will use both….thank you!
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I completely agree. That's pretty much the exact answer I would have written. We will be coming out with a service to submit to key data aggregators soon, but for now, yeah, what Donna said!
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Cool. I'm flattered.