Has anyone used SearchMetrics?

[Asher]

I am considering the use of searchmetrics and would like to know what other people's thoughts on the tool are.  Any insight would be appreciated.

[TecmarkUK]

Hi Jason,

We use the Search Metrics Essentials package (rather than the full suite). We use it to identify competitor PPC and SEO keyword focus, overall search visibility trends for our clients, prospects and their competitors etc.

It's a great tool for that, without a doubt. It's great to be able to see overall patterns of decline/increase outside of just a selection of keywords we might be tracking on a rankings tool.

I know the guys are happy to give you free trials and full demos if you are considering the tool though. Would recommend you give it a try.

Thanks!

[remkovdzwaag]

Hi Jason,

You must have already decided by now, but this might still be interesting to others.

I've been using SearchMetrics Essentials quite a while now and I really like it. The features I use for all my clients/prospects:

• SEO Visibility: graph composed of search volume on ranking keywords. Great for prospects, especially in comparison to their competitors (and to measure basic optimization impact).
• Position Spread: shows on which positions a site ranks with their keywords
• Long-tail keyword rankings based on their crawls of the site. This means SearchMetrics shows you relevant keywords with rankings, search volume (calculated by SM) etc.
• Competitor Analysis with all above features
• Subdomain / subdirectory analysis (SEO visibility), however you can't really digg in with Essentials

The price for Essentials is fine in my opinion: $69 p/m. However, if you want to have some extra functionality, like digging into subdomains/subdirectories, projects or integration of Web Analytics, you need the Suite, which will cost you $399 or more. Off course, you'll get a lot more features. But for my business, this gap is way too big.

Personally I'd love a SearchMetrics version without projects, social, backlinks and ppc but with the possibility to digg into SEO-stuff like subdomains and directories plus Web Analytics integration. At about $200 p/m

My advice to anyone would be to try Essentials. It just has some great functionalities that tools like Moz just don't (like SEO Visibility).

Remko

[AymanH]

Is it still accurate with the latest Google updates and non provided ?