Clients' Website No Longer Appears in Mobile Google Search but Does in Desktop. Would two sites be the problem?

[WSIDW]

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[jimthornton]

The rankings just disappeared? As an aside, It looks like all pages on the gilnahirktyres site redirect back to belfasttyres.co.uk as opposed to redirects from specific pages back to their respective pages.

[WSIDW]

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[JaneCopland]

Hi Peter,

The problem here is most likely that you have two nearly-identical sites. It looks like you have tried to re-write content between pages like http://www.gilnahirktyres.co.uk/services/mot-belfast and http://www.belfasttyres.co.uk/services/mot-belfast, but the content is still incredibly similar. Google will still see this as duplicated: the structure of the sites is nearly identical, the paragraph structures are the same, and Google has taken a lot of measures to be able to identify this sort of thing. The reason they have focused on this is because of how easy it was to "spin" content with synonyms, etc. and have it rank well over and over again. Also, http://www.belfasttyres.co.uk/robots.txt does not block all of this duplicate content either.

For users' sake, Google does not want to rank the same content more than once so they weed out duplicates that are this extreme. They want to present diverse results that give people as much opportunity to choose as possible. You will need to focus on using just one of these sites, rather than both.

It's interesting that the problem is only showing itself on mobile search right now, but I would not be surprised if this rolls out to the index at large.