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    4. SEO: subpages not showing: main page showing

    SEO: subpages not showing: main page showing

    Intermediate & Advanced SEO
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    • Guest
      Guest last edited by

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      • CommT
        CommT last edited by

        Hi Deckjur,

        How many links do you have pointing to the subpages?  It could be that you simply don't have enough links.

        Also, have you shared the subpages via social media? If you haven't yet, then you probably should.

        Best of luck,

        Amelia

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        • rikano
          rikano last edited by

          Hello,

          True your inner pages are crawlable and indexed too, but i have spotted 2 little errors that are for sure behind this ranking issue:

          1. http://www.isoprima.be/vloerisolatie.html doesnt have any external inbound link, while the homepage has 8 linking domains. So if you give your inner pages some social love + links, it will popup at the top of search results. Here is a screenshot from a quick OSE analysis:

          Homepage (8 LD): http://i.imgur.com/qVMBUhz.png  vs inner page (1 LD): http://i.imgur.com/zqSMM1Z.png

          2. you have redirected http://www.isoprima.be/vloerisolatie/  to http://www.isoprima.be/vloerisolatie.html using a good 301 redirect, but the location is in relative url, which google doesnt recommend. Change this to absolute url. See screenshot here: http://i.imgur.com/2ceKW9P.png

          Anyway, this isnt a mistery, google picks the page he sees more relevant, and has more authority. So he's free to choose the Home or inner page.

          If you still need help, let me know !

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                • rikano
                  rikano last edited by

                  OSE lists internal and external links. You dont need to desinstall the plugin, but u need to fix that redirect (use htaccess).And yes u need more external links to the inner pages.

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                    • CommT
                      CommT @Guest last edited by

                      Hi,

                      sorry for not coming back sooner!

                      Yes, you need to build links. I would get cracking on social media as well. This will help create traffic.

                      As for paid links - these are risky, and I wouldn't recommend you go down this route. Try and create something that people will want to link to, and then link to your page/s from that (so, an interesting blog post, a great infographic that actually helps people, a video showcasing how your products work. etc, etc), or, try to get referral links (links people actually follow rather than links that are only there for google's sake) from the press or bloggers within your niche - could you send out product to be reviewed? - this is a little risky as Mr Cutts says this is 'paying for a link' but if you make sure the link is nofollow this won't cause problems - or pass much link juice but it will pass visitors - which is what you want anyway! Remember a visitor from a glowing review page will already be pre-qualified to purchase because they have read a good review! It's the bottom line you care about, not Google rankings. Think of ways your site can generate sales/enquiries not simply 'how can I get to page 1 quickly' - after all a site that converts the traffic you have will only convert more, the higher you climb in the rankings - it's win-win!

                      Good luck, and let us know how you get on!

                      Amelia

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                      • Cyrus-Shepard
                        Cyrus-Shepard last edited by

                        Hi Deckjur,

                        Looks like your homepage is highly optimized for the keyword in questions, and has more link equity than the internal pages, which is why it might be showing in search results.

                        For one, "vloerisolatie" is the first word of your homepage title tag, and the keyword appears several times on the page. If you really want the subpage to rank first, you could try pointing more internal links to it - not just navigation links, but honest-to-goodness text links.

                        Think of it from a visitors point of view. If you really wanted them to go to this page, how would you direct them there?

                        You could also try de-optimizing your homepage for the term, or roll with the punches and accept your homepage as the best result and do your best to convert visitors there.

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