How much is the effect of redirecting an old URL to another URL under a new domain?

[esiow2013]

Example:

http://www.olddomain.com/buy/product-type/region/city/area

http://www.newdomain.com/product-type-for-sale/city/area

Thanks in advance!

[Millermore]

It's hard to say "how much" but it will be important as it will result in duplicate content if you don't redirect the page. If you're asking how much link juice it'd be worth, it'd depend on the authority of the page.

Here are some articles to read:

• http://moz.com/blog/expectations-and-best-practices-for-moving-to-or-launching-a-new-domain
• http://moz.com/blog/seo-guide-how-to-properly-move-domains
• https://yoast.com/move-wordpress-blog-domain-10-steps/
• http://www.wpbeginner.com/wp-tutorials/how-to-properly-move-wordpress-to-a-new-domain-without-losing-seo/

[vivekrathore]

If you are doing a 301 permanent redirect, It will be fine.

Google now transfers all link value, rankings within a month (few time i saw them do it within a month, it depends how regularly google crawls your site). For a month there will be dip in ranking/traffic but within 1 month (max) your new domain will get the same ranking & link value.

Don't worry, but do a 301 redirect.

Hope this helps.

[JaneCopland]

The two responses above are good - we advise not doing redirects unless they are truly necessary due to some people's experience with ranking problems that are hard to fix (i.e. redirection shouldn't be carried out "just because", for aesthetic purposes that aren't important, etc.). However, if the redirection is necessary and it is done properly (check out those resources TrentonM11 linked to) you should be able to complete it with very little problem, as Anirban says.