URL structure for categories, sub categories and products

[Kerry_Jones]

Hi,

I'm looking for some advice about URL hierarchy and the best way to structure URLs for SEO with regards to categories, sub categories and product pages.

The way the site is set up displays the URLs as such, example:

1. /badge-accessories/

2. /badge-accessories/plastic-wallets/

3. /badge-accessories/plastic-wallets/clear-flexible-wallets/

I am questioning whether it would be best to keep it like this (which the site developers are suggesting) or change to something like:

1. /badge-accessories/

2. /plastic-wallets/

3. /clear-plastic-flexible-wallets/

Or something like:

1. /badge-accessories/

2. /plastic-wallets/

3. /plastic-wallets/clear-flexible-wallets/

Any advice would be appreciated.

Thanks

[Andy.Drinkwater]

Hi Kerry,

Certainly in your circumstance, it makes sense to keep everything structured, as long as plastic wallets do fall within badge accessories, of course.

There would be little point trying to go down the route of keeping everything just one level up from the domain as this wouldn't allow for any crumb-trail that made sense, and people like a nice easy way to go back to a particular area.

Sorry, I forgot too add that as long as the navigation is clear and google has an easy route to follow, there is no reason why your current structure won't be just fine.

I hope this helps.

-Andy