A Hummingbird Question

[AshShep1]

So with Google SERPs looking for more customer intent and especially to direct questions eg, How much does a x cost? Where can I find x etc - is it good practice to create a bank of Q&A's on site or is it sufficient to have good quality content on the subject matter stating the costs of x and where you can find it written in a customer friendly manner?

Will a bank of Q&As add any value if they directly answer the most likely search questions?

Thanks

Ash

[GPainter]

Rather than look at it from a search perspective look at it from a user point as that's what the search engines are trying to please. Would it benefit users to have a list of F.A.Q ?

I would say if it helps users then go for it and if they find it helpful and even link out Google will like it and everyone wins.

[AshShep1]

Thanks Chris that makes sense - think I was trying to over think it !

Ash

[customerparadigm.com]

I agree with Chris and would like to add that if you have quick and easy answers, then an FAQ would be sufficient. However, if the answers are more lengthy or could be expanded on into a blog, it would be worth taking the time to create a high-quality piece of content explaining to your audience, which could then be shared with others.

[AshShep1]

Thanks Jeff, guess i could link our from the site to the fuller explanation in the Blog Post?

Ash