Zero search count and still they are earning good. How??????

[ross254sidney]

Here is one website - listdose.com Alexa rank - 28,665

They have around 1000 pages, But 80% keywords used by them have 0 search count. They target only one keyword per page.

So how are they earning good money and how are they ranking well in alexa without having any good search count kewyords ?

Is this good idea to target 0 search count keywords to create a blog.

[CustomButtonCo.com]

How do you know they are earning good money for those terms?

[Felip3]

I would say that they have 80% of their keywords using long tail strategy in a site with new 1000 pages that makes sense... also the 20/80 rule apply also apply for SEO. (20% of your landing pages bring 80% of your traffic). You can see that they rank for very competitive keyword like: "Most Expensive Shoes"... You can see other keywords they rank well here: http://www.similarweb.com/website/listdose.com

[Felip3]

this article will open your mind about keywords: http://moz.com/blog/keywords-to-concepts

[Carson-Ward]

It's good to keep in mind that the Google keyword tool isn't 100% accurate, and it's often VERY wrong when it comes to smaller keywords. Just because Google suggests a small number of monthly searches per month doesn't mean no one's searching for it or for very similar related terms.

Also keep in mind that organic search isn't the full story. There are personal bloggers who made money without even trying to target terms. They simply built an audience through great quality writing and content. XKCD, for example, gets millions of visits per month. I guarantee most of the traffic to XKCD is direct, referral, or using Google to find something specific they've already seen. So the fact that there's 0 or )-) search volume doesn't necessarily mean it's not worth writing.

Finally, don't trust anything Alexa tells you. I've seen their guesses estimate 10-50x too low or too high. I'd doubt the site is making "good money". I think they're just trying to grow traffic at this stage.