Got dropped on Google rank - Tips to discover why please

[phlcastro]

Hi guys

originally my website was poor ranked on Google. So, after sign in on Moz and follow their tips I achieved the 4th position for one of my keywords (amazing!).

But a few days ago my page dropped to bellow the first 50th pages for this same keyword, but I didn't make any changes on it.

Anybody has some tips of how can I discover/repair what happened?

Thank you all in advance.

Best regards

Paulo

[nurzhyk]

Paulo, be more concrete. What exact changes did you make? How much time ran after the changes? Did you change the back link profile?

[Martijn_Scheijbeler]

Hi Paulo,

We need some more information for this one, could you share the URL of the page you would like the keyword to rank for? Is the keyword competitive? Is there much news around the keyword? Did any other sites jump up since you've dropped your rankings. Have other keywords also suffered? Did you have any manual actions against you site according to Google Webmaster Tools?

[phlcastro]

Hi Andriy

thanks for your reply!
I added the keyword on title and body. Marked some of them with Bold and H1, H2 tags.
I can't say how much time it stayed on 4th place before the drop.. maybe one or two days...
What do you mean by "back link profile"?

Best regards

[phlcastro]

Hi Martijn

thanks for your reply!
My website is http://www.vetwork.com.br. The keyword I want to rank for is "sistema veterinário".
No, according to Moz, the keyword is not competitive, also doesn't have too much news for it.
Basically the other sites kept with same position order.
I'm not working with any other keywords by now.
What do you mean about "manual actions against my site"?

Best regards

[phlcastro]

I'm not sure if I found the root cause of my problem... so let me ask you all if you have heard it before:

After change my website to include the Moz improvement suggestions, I logged in Google Webmaster Tools and ran "Fetch as Google" option and then submitted to index.
But, after 5 or 10 minutes, I discovered a small problem on my page and, after fix it, I ran the "Fetch as Google" again and submitted to index.

Probably Google interpreted this two submissions as a "Black SEO" and punished my website?

Btw, according to Moz Rank Tracker, I'm the 5th result for the keyword I want.

Thank you all in advance.

Best regards