Google Places for Business for a national company?

[Alex-Harford]

A national business has one HQ. it's possible for customers to visit.

Could there be any disadvantages to listing a national company on Google Places for Business? I'd see it as an advantage as they'll have a greater presence for local searches. From what I understand it won't affect the organic rankings of the company as that's a separate algorithm.

There are already some discussions about this in the Q&A, but nothing I can see that's recent and concrete.

[danatanseo]

You are correct. There are no disadvantages, only positives. Go for it.

[MiriamEllis]

Hi Alex,

Dana is correct - it should have no negative effect, provided you maintain efforts in both areas (organic and local). You can build authority both ways, simultaneously, without conflict.

[TheeDigital]

There are no problems at all. Google+ Local's ranking factor is a bit different from Google organic rankings.

If you actually link building for local citations, you will also find a variety of link building opportunities for your organic ranking as well.