The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. Online Marketing Tools
    4. Google Knowledge Graph

    Google Knowledge Graph

    Online Marketing Tools
    3 2 529
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • webit40
      webit40 last edited by

      I think I have a good question:

      Anyone tried to make their business appear on the SERP section of the new google knowledge graph? Or even achieved this?

      I read that it was supposed to be limited to people, restaurants or popular public spaces but I saw one company that has achieved it and I would be curious about how to do the same in my industry.

      We are probably going to complete our ggogle + profile, create a page on wikipedia and Freebase since it seems to be the main source from what I have searched for but I am curious as how we can achieve that or if anyone was able to and willing to share about it...

      thanks !

      1 Reply Last reply Reply Quote 0
      • Mark_Jay_Apsey_Jr.
        Mark_Jay_Apsey_Jr. last edited by

        Alexandre-

        If your business is a specific "category" or "subject matter" then you can get it registered with a little focus but the same rules of SEO apply......... Let me give you an example that we worked on. There is a new advertising concept called gas station television. Basically it is TV at the gas pumps where companies can advertise while you pump gas. There are number of companies that are doing it like outcast.net...these were large companies that were getting good keyword placement and SERP value. We took a company that had little mozrank called gas station tv and started to create and link them to "subject matter expertise" and "category expertise". In doing so they are starting to show up on googles knowledge graph. www.gstv.com

        It sounds like you have a good handle in how to start the process. Without giving away all our secrets, wikipedia and freebase and other information rich sites will help.

        This will be impossible for a pizza store or a fitness center because it isnt a "subject" or "category".

        Hope this helps. If so please show me the awesome.

        Mark

        1 Reply Last reply Reply Quote 1
        • webit40
          webit40 last edited by

          Thanks for the answer Mark, we will give it a shot with your added suggestion for the category expertise sites to support what we'll be completing.

          1 Reply Last reply Reply Quote 0
          • 1 / 1
          • First post
            Last post
          • A tool to see Google ranking for organic, AdWords and Google shop?
            Snoogle
            Snoogle
            0
            3
            813

          • Who has used the "opt out from certain Google properties" feature in Google Webmaster Tools? What was the impact?
            PatrickDelehanty
            PatrickDelehanty
            0
            2
            158

          • How to retrieve the Not Set Keywords especially the google adwords data in Google Analytics?
            AndersS
            AndersS
            0
            4
            2.3k

          • Google Reviews- Where does google get the reviews from?
            rhutchings
            rhutchings
            0
            3
            675

          • Google Local
            MiriamEllis
            MiriamEllis
            0
            7
            169

          • Google Places to Google+ Local - help!
            MiriamEllis
            MiriamEllis
            0
            4
            467

          • So confused about Google+
            Jinx14678
            Jinx14678
            0
            6
            528

          • New To Google
            CraigAddyman
            CraigAddyman
            1
            3
            947

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy