Why would one of our section pages NOT be indexed by Google?

[yatesandcojewelers]

One of our higher traffic section pages is not being indexed by Google.  The products that reside on this section page ARE indexed by Google and are on page 1.  So why wouldn't the section page be even listed and indexed?  The meta title is accurate, meta description is good.  I haven't received any notices in Webmaster Tools.

Is there a way to check to see if OTHER pages might also not be indexed? What should a small ecom site do to see about getting it listed?

SOS in Modesto.

Ron

[Milian]

Hi Ron,

If you had some example URLs that would be helpful, we can check for any obvious issues.

[yatesandcojewelers]

Hi Maximilian,

Thanks for responding.  Here is the url: http://www.titanium-jewelry.com/tiriforlast.html

I was poking around in WMT after I posted and saw where I could "Fetch as Google" and the url was not found.  So I clicked on the "Submit to index".  And I just checked google, "site:http://www.titanium-jewelry.com/tiriforlast.html" and the page is showing up!

I am not sure WHY Google didn't have this page indexed.  My concern now is how many other pages are not indexed?
 Any idea how I can check?

[Milian]

Hey Ron,

I had a quick look at your site and I couldn't see an obvious reason why it might not be indexed. The page is linked to via your sites navigation and at the 1st level (meaning its linked from your top level pages such as home page), it’s present in your sitemap.xml file, isn't blocked either in robots.txt or at a page level via robots meta tags and it doesn't have a different canonical URL defined.

Might just be one of those mysteries’ things, I've worked on a site before that had some pages that weren't indexed, and we could never fathom out why either.

I did notice something, you have a strap line in your header and footer which could be seen as keyword stuffing by Google. Although this wouldn't result in a page getting indexed, its not good.

its the ‘Titanium-Jewelry.com - The largest selection of titanium rings, tungsten rings and men's wedding bands on the internet!’

And

Really amazing jewelry. And really cool people. We sell titanium rings, tungsten rings, mens wedding bands and other awesome stuff.

Lines I’m talking about.

You have also got some duplicate titles on your news pages you should look at changing.

You might want to carrying out an in depth on-site SEO audit, you may have more issues if I noticed these at a quick glance.

[yatesandcojewelers]

Hi Maximilian,

Thanks so much for the info!

I am going to edit the strap lines now based on your input.  I see what you are referring to now.

Much appreciated.

ron