Facebook Businees page or personal account?

[Nightwing]

Buon giorno

With more & more clients creating facebook pages theyve no idea wether they should create a personal account or a business page and neither do i.

One question:

Is this  https://www.facebook.com/Natureflex a business facebook page or a personal account & how can you tell?

Grazie,
David

[crackingmedia]

Hi David

To create a Facebook business page you have to first have a personal account.

I would say every time that if you want to represent your business and Facebook is the right channel to be on (for some B2B businesses it may not) then create a Facebook business page. The only reason to share your personal page is with genuine friends who could be business contacts as well, but my general rule is to keep them separate.

The page you linked to is a business page shown by the reference to the product/service.

I hope that helps,

Peter

[matbennett]

As Peter says, it is best to use a business page for a business.  Various features (including the friend limits) are geared for businesses.  It is also worth noting that it is against TOS to create a person page for something that isn't a person.  I don't believe that they enforce that much, but why risk your business page?

[Christy-Correll]

Hi David,

Great question! Peter and Mat both make good points. A few more things:

1. You can also tell that the Natureflex is a business page, vs personal timeline, as it has a like button, does not have a birth date (nor other personal information), has an option to share the page with your friends, has a link to suggest an edit to the page "about" information, and shows the number of likes.

2. It is against Facebook's TOS to create two personal Facebook Timelines. I know several people who have done this (one for business contacts, and the other for personal friends only.) Their accounts could be shut down at any time. The thing is, what they could easily do that is within Facebook's TOS is convert one of those Timelines to a Page with their personal name on it. If you create a new Facebook Page to represent one of your clients as an individual person (vs. brand/product, etc.), choose "Artist, Band, or Public Figure." When you go to create a new Page, you have a variety of options to choose from. This is the one to choose if you are creating a Page for any individual person (even if they are not technically an artist, band, or public figure.) When you select this option, you'll have a long list of categories to choose from, including "Business Person."  See Rand Fishkin's page as an example.

3. Here is some more information about Facebook Pages that you may find useful.

Please let us know if we have answered your question, and how you get on.

Cheers,
Christy

[Nightwing]

Thank you for all your replies