The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. On-Page / Site Optimization
    4. Should I watermark my product images

    Should I watermark my product images

    On-Page / Site Optimization
    13 9 7.7k
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • SErOb
      SErOb last edited by

      I agree w/ AWC.

      If you do watermark, just make sure it's not the least bit distracting.

      One ecomm site I work with has over 10,000 original product images.  They were constantly being stolen, which is annoying considering the effort that goes into the production of the images.  Once they were watermarked (via the ecomm platform), the poaching pretty much stopped.

      1 Reply Last reply Reply Quote 3
      • BipSum
        BipSum last edited by

        Thanks for your feedback.  I was thinking about a small brand logo bottom right or left of each image.  Nothing instrusive.  For the feeds it would be clean images.

        Thanks again for your thoughts.

        gazzerman1 AWCthreads EGOL 3 Replies Last reply Reply Quote 2
        • shendison
          shendison last edited by

          Do it - For me it adds credibility when a company watermarks their images unobtrusively, and G loves credibility...

          1 Reply Last reply Reply Quote 2
          • gazzerman1
            gazzerman1 @BipSum last edited by

            Watermarking can have an advantage in Google images. If you have lots of images your brand will show up often and people will get to know it, without ever having visited your site.

            1 Reply Last reply Reply Quote 2
            • AWCthreads
              AWCthreads @BipSum last edited by

              There may be some value in branding in that regard depending on what you're selling.

              However, If its small and unobtrosive then the viewer probably wouldn't be able to tell what the logo is/says until they open the image.

              Edit add - when its that small its easily removed and cropped so it really becomes a matter of whether you think its important as a branding element versus protection.

              1 Reply Last reply Reply Quote 0
              • Oren.
                Oren. last edited by

                Lots of good points already.  I find that small logo in a corner is helpful because even if the image is stolen, saved to a computer, reused, posted on facebook without context, whatever -- your brand is still prominently displayed.

                1 Reply Last reply Reply Quote 0
                • EGOL
                  EGOL @BipSum last edited by

                  I do the bottom left or right...  Weasels still steal it.  Some publish with my copyright mark, some paint it out, some put a textbox over my mark.

                  AWCthreads 1 Reply Last reply Reply Quote 0
                  • AWCthreads
                    AWCthreads @EGOL last edited by

                    Does the mark say, "EGOL?"

                    1 Reply Last reply Reply Quote 1
                    • Sharla
                      Sharla last edited by

                      Are you selling your own manufactured goods or reselling someone elses? If you're reselling someone elses, don't they have images of their products already to use?  I think it's rare for a reseller to take all their own product images, but if you do because you feel it gives you an edge, I would use your own logo prominently rather than as a watermark.  Maybe you have an artistic presentation of goods that needs proprietary protection - that is the only case I can see for potential watermarking.

                      And, if you're selling your own goods, do you also sell them to others for resale?  I frequently need product photos from manufacturers for promotion by authorized sellers of their brands.

                      Different companies have different ways they let marketing depts retrieve images, and from my side, the easier it is, the better.  I've never seen anyone put watermarks on their images, but some create their sites so you have to go through a lengthy registration process and wait to hear back - huge pain in the kisser for me as I have to go to the client, they have to find the account, get it back to me, I enter it, oops, website says not that string of numbers, go back... etc.  Time suck warp.

                      Some companies make their images non-downloadable (though there are some workarounds and screen shots).  The ones I like best - just let me have the images, no mess, no fuss.  I am after all trying to sell their products.

                      Then, I brand a corner with the resellers logo, but not as a watermark; rather it's a notice that yes, this company carries this merchandise.  And for SEO, if the reseller branded image of the original product comes up in image search (which they do sometimes as I always fully tag out my images), then all the better.  If you're selling your own goods with no authorized resellers, I think I would brand a corner also - no watermark, just a logo, but only if for some reason your logo is not already on the products.

                      1 Reply Last reply Reply Quote 1
                      • vmialik
                        vmialik last edited by

                        Time might come, and might be around the corner when, images in Google Search will be OCR'd (scanned for text/wording and made searchable) this will result in your watermarks if its in Copyright Joe Smith (text form) will be searchable.

                        Also thing about this if you are using image search with an image of your brand, (not sure about practically but theoretically) you should be able to find all your images if they are watermarked with your Brand image in Google image search.

                        So if you are planning to future proof your images for image SEO go for it!

                        1 Reply Last reply Reply Quote 1
                        • BipSum
                          BipSum last edited by

                          Hi all, thanks for your comments.  Looks like it wouldn't do any harm if I had a small brand logo placed on each image.  Will have a think and probably just go for it.

                          Thanks.

                          1 Reply Last reply Reply Quote 0
                          • 1 / 1
                          • First post
                            Last post
                          • Combining products - edit existing product page or 301 redirect to new page?
                            hefazmarket91
                            hefazmarket91
                            0
                            26
                            166

                          • Product content length & links within product description
                            EGOL
                            EGOL
                            0
                            2
                            1.0k

                          • Alt Tags on multiple product images
                            BeckyKey
                            BeckyKey
                            0
                            11
                            10.5k

                          • I have an eCommerce Site with in some cases, 100s of versions of the same product. How do I avoid "duplicate content" without writing literally 100s of unique product descriptions for the exact same product?
                            Everett
                            Everett
                            1
                            7
                            155

                          • NOINDEX, FOLLOW on product page - how about images indexing?
                            max.favilli
                            max.favilli
                            0
                            4
                            460

                          • Noindex or canonical tag for products which have no unique product description?
                            Martijn_Scheijbeler
                            Martijn_Scheijbeler
                            0
                            3
                            170

                          • Does having more products in a category than others help with ranking that page with a particular keyword like iphone cases. We have thousands of products and wondered if it would hellp these all being on the website.
                            DTOSI
                            DTOSI
                            0
                            6
                            235

                          • Best Way To Host Images For Image Optimization
                            prima-253509
                            prima-253509
                            0
                            4
                            1.2k

                          Get started with Moz Pro!

                          Unlock the power of advanced SEO tools and data-driven insights.

                          Start my free trial
                          Products
                          • Moz Pro
                          • Moz Local
                          • Moz API
                          • Moz Data
                          • STAT
                          • Product Updates
                          Moz Solutions
                          • SMB Solutions
                          • Agency Solutions
                          • Enterprise Solutions
                          • Digital Marketers
                          Free SEO Tools
                          • Domain Authority Checker
                          • Link Explorer
                          • Keyword Explorer
                          • Competitive Research
                          • Brand Authority Checker
                          • Local Citation Checker
                          • MozBar Extension
                          • MozCast
                          Resources
                          • Blog
                          • SEO Learning Center
                          • Help Hub
                          • Beginner's Guide to SEO
                          • How-to Guides
                          • Moz Academy
                          • API Docs
                          About Moz
                          • About
                          • Team
                          • Careers
                          • Contact
                          Why Moz
                          • Case Studies
                          • Testimonials
                          Get Involved
                          • Become an Affiliate
                          • MozCon
                          • Webinars
                          • Practical Marketer Series
                          • MozPod
                          Connect with us

                          Contact the Help team

                          Join our newsletter
                          Moz logo
                          © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
                          • Accessibility
                          • Terms of Use
                          • Privacy