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    Company's Official Facebook Page Doesn't Appear In SERP

    Branding / Brand Awareness
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    • JonsonSwartz
      JonsonSwartz last edited by

      Hi,

      Our official company's facebook page doesn't appear at all, in all serp.

      I'll elaborate all in details here below.

      We have an official Arabic Company  Facebook page with more than 1.9k likes, the page itself is very active and constantly being updated by a person in charge of the Facebook page.

      We also have an official English Company Facebook page - runs and operated in the same method mentioned above.

      when I search for my company's BRANDNAME in google.com.sa - both official facebook pages (arabic + english) don't appear in the serp. I've went through all the way to end of the results pages - I couldn't find both pages anywhere.

      On the other hand, when I search for the brand name + facebook, like this: BRANDNAME Facebook

      I can find both Arabic and English facebook pages in the 1st page one right after the other.

      Anyone can help me out here? I'm desperate for solution.

      Thanks 😉

      1 Reply Last reply Reply Quote 0
      • OlegKorneitchouk
        OlegKorneitchouk last edited by

        Having access to the actual facebook pages would help us discover what's wrong with it. Right now, it sounds like your Facebook page is in the supplemental index for your BRANDNAME. Does the Facebook page provide information that is different from the website or is it all the same? e.g. Is the "About Us" section copy/pasted from the website?

        Can't get more specific without more specifics =/

        JonsonSwartz 1 Reply Last reply Reply Quote 1
        • JonsonSwartz
          JonsonSwartz @OlegKorneitchouk last edited by

          Thank you for your help, I really appreciate it.
          Unfortunately, I'm not allowed to expose my company's official Facebook page's title.

          I did check the 'about us' pages both in English and Arabic and they are not copy-pasted/duplicated.

          This is really frustrating, as I can't understand why the company's official Facebook page doesn't appear for the search results of our BRANDNAME.

          While I was rereading my initial question I've noticed that I forgot to mention an important thing:
          In google.com.sa, when searching for our BRANDNAME , the 4th result is a Facebook HATE-PAGE someone had  opened. (The page has only 29 likes and something like 15 posts).

          What could be the variables causing this issue, and what do we need to do to resolve it and get our official Facebook pages on the first page results?

          1 Reply Last reply Reply Quote 0
          • evolvingSEO
            evolvingSEO last edited by

            Hi There - I too am shooting in the dark here a little without having the exact page, but I understand you not being able to share it.

            One, is do you have any back links built to the facebook page?

            Two, is are you reciprocally linking to/from the website and facebook profile? Are the links on the website crawlable etc?

            Are you using the facebook open graph tags on your website?

            Do you have a Google Plus Business profile setup - and from that profile, linking out to your company website as well as the facebook profile? Same for YouTube?

            Lastly, did you set up a clean URL for the facebook page with the brand name?

            -Dan

            JonsonSwartz 1 Reply Last reply Reply Quote 1
            • JonsonSwartz
              JonsonSwartz @evolvingSEO last edited by

              Hi Dan.

              Thank you for your response, I appreciate your help.

              Our Google+ pages, Facebook pages and YouTube channels are reciprocally linked to our website (crawlable, of course). Both facebook pages contain the brand name in the URL.

              I would appreciate more suggestions. What would you suggest to concentrate on doing?

              evolvingSEO 1 Reply Last reply Reply Quote 0
              • evolvingSEO
                evolvingSEO @JonsonSwartz last edited by

                Hi Joni

                How about these other things;

                • does your facebook page have any backlinks in addition to your own site (you can check in open site explorer)
                • are you using the open graph tags?
                • can you find your facebook pages in other countries? (try google.com google.ca google.co.uk google.com.au)
                • for google.com.sa are you viewing in English or Arabic?
                • try copying and pasting a snippet of text from your facebook page (like a sentence or two) and search for that in quotes in google.com.sa - does it return your facebook page?
                • try also searching for: [brandname -site:yourdomain.com] - a search for your brand excluding your own site

                Let me know about those!

                -Dan

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