E-commerce store, in need of protecting our own content

[Monica_Flirt]

Dear other Moz fans,

We have an E-commerce store in Norway. Our main conversion to sale still happens in our physical store, but do to the description and information we provide online.
To warn you before you click; Our store is a boutique for "erotic items". A nice one how ever, made buy woman for woman and their man.

We use enormous time writing descriptions and information for (almost) every item online.
We really want to protect our content (text information).

What is the best practice to mark up "protection" of our hard work content?

Thank you for your time.
Regards form the Flirt girls in Norway.

[zoicaremus]

Hello,

Maybe Copyscape? They even have a tool called Copysentry which monitors the web regularly for plagiarism.

[Sarbs]

You have several options, while you can never stop someone coming to your site and actively taking your content you can attempt to trip them up, particularly if they are using automated tools like scrapers. There a are a few article out there (like this) that go into details but common recommendations you will see include things like adding links to your text and images that go to other pages in your site, often the sites stealing the content will then inadvertently include  link back to you in their pages. To avoid issues of low quality link from these sources you should probably make these no follow to be safe. Then there is authorship etc. although that’s not quite right for product descriptions etc., though you could investigate the feasibility of this.

Other than that there is enforcing your copyright but to do so you need to locate the stolen content. Again multiple tools out there such as copyscape that Remus mentioned, but again a quick and easy one would be to set up Google alerts to look for that content. Then you can contact the webmasters and utilise DMCA takedown requests etc if necessary.

But if you are looking for methods to physically stop people taking your content im not aware of a fool proof one i am afraid.

Hope this is helpful.

[Monica_Flirt]

Thank you for your fast reply Remus,
But it's not what Im looking for I'm afraid. But still a wrong pointing url discovered, so thank you

We have been searching on rel=author, rel="publisher" and this is more blog related mark-ups. As far as we can see. Our Google+ page dont cover this either, due to that it is a page and not a profile.

I might to this much more complicated that it is... But it is worth a shot.

Monica

[Monica_Flirt]

Thank you Tuzzel,

I will take a closer look at the article, there might be some ideas there. We have looked at the authorship options, but as you say. It's not what I'm looking for. 
Thank you