301 redirect to multiple domain

[StevePatenaude]

Hi guys,

I have a domain A, B and C. The domain A was an association of two business and they are about to split. Parts of domain A are going to be redirect to domain B, but some content belong to the domain C.

So my question : Is it possible to 301 redirect some pages from A to B and some other pages from A to C and if yes, what would be the impact on SEO ?

Thanks a lot!

[CleverPhD]

Yes you can do this.  The 301 can go anywhere.  As far as SEO impact, as long as the page that you are sending people to is semantically related to the page they are coming from, you may lose a little bit, but over time it should all be fine.  Also, it is best if you have a one to one relationship on your 301s.  If you take all the links from Section 1 on Domain A and then 301 them to the home page of Domain B and likewise take all the links from Section 2 on Domain A and 301 them to the home page of Domain C, that is suboptimal.   You are likely to lose the semantic relationship and then the SEO benefit would be damaged.

[StevePatenaude]

Hi CleverPhD,

Thanks for the fast answer. This is mostly what i'm thinking too. Have you tried it already ? If yes have you seen something different than a normal 301 from A to B ?

Thank you!

[anthonydnelson]

Good answer. I second this advice.

[CleverPhD]

It would act like any other 301 as you will see a dip and then it recovers.  Here is a QNA on Moz that talks about things to consider beyond just setting up the 301s lines up with what we are talking about

http://moz.com/community/q/splitting-one-website-into-2-different-new-websites-with-301-redirects-help

[StevePatenaude]

Thanks a lot guys. I'll do it that way!

Thanks for your time.