Is this Negative SEO?

[dmac]

Hello Everyone,

I have just spent the past 9 months designing, engineering, and manufacturing our first product. We just opened our web store and started selling product. http://miveu.com. I have spent zero time doing any kind of SEO. We haven't even put up a sitemap yet or any redirects. I'm just now starting to take a look at things.

As soon as I start digging, I find that it appears that someone is at least attempting to do some kind of negative SEO against us. It seems to have started about a month ago. Check this out.

https://www.google.com/search?q=miveu&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-beta#q=miveu&hl=en&client=firefox-beta&hs=bo2&tbo=1&rls=org.mozilla:en-US:official&prmd=imvns&source=lnt&tbs=qdr:d&sa=X&psj=1&ei=AGgBUJfJNK650QHW8YW-Bw&ved=0CE0QpwUoAg&bav=on.2,or.r_gc.r_pw.r_qf.,cf.osb&fp=335379d2f3ac2208&biw=993&bih=637

At first I was thinking this isn't so good, but  it seems they are just trying to build crap content about our keywords and make it relevant to us. After taking a closer look, I'm thinking maybe this isn't all bad. They have targeted all of our exiting YouTube videos and created new videos that use all of our keywords, titles, people, etc in an effort to make our existing videos  irrelevant. They have have also done the same thing with articles that were written about us, awards we have won as well as started negative campaigns about us and people who have said good things about us.

Here are my thoughts. While the content is really crappy, it seems like they are actually building keyword relevance to us and our products. They have all the right keywords, the content is just crappy. "There is no such thing as bad press". I don't know if anyone has ever said this before, but I'm going to refer to their effort as "White-Hate SEO" because it doesn't appear to be a real dark effort.

Am I missing something here, am I way off base?

My bigger worry is that their campaign may include some much darker efforts that I just haven't found yet.

I'm pretty sure I know who is responsible for this. They have made it clear that they really do hate us. Frankly, I'm not interested in retaliation, I just want to get my own house in order with some good old-school whit-hat SEO. I'm really curious to hear your thoughts on this.

Thanks!
David

[Francisco_Meza]

I wouldn't worry about those videos. Just hire some 18 year-old skater to shoot a real video and bump these guys off the SERPS. I don't see anything negative about the videos. They are just boring. All I see is some dork recording his steering wheel racing a 4-cyclider Civic thinking it's fast. Don't loose sleep over this.

My 2 cents:

POV = Privately Owned Vehicle. Change the acronym in the logo so we aren't guessing watch POV means.

You'll get a high bounce rate from Android users like me!

[dmac]

LOL,,, the kid in the car used our product to make that video. It's all the ones under it that are in question.

Here is the resulting search without time filters.

https://www.google.com/search?q=miveu&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-beta

[David_H]

Actually, I got the POV = Point of View OK, it was the Miveu = My View I struggled with a little.

Like Fransisco, I don't see any problem with the videos - other than some are not very good.

David, I think your product is really cool and I'd expect that a lot of your customers are going to be posting videos they have made with all kinds of keywords.

If I were going to market your idea, I'd have a blog on your site and embed some of the coolest YouTube videos that your customer make in some of the posts. A good blog that you update with really good stuff will be great for your SEO anyway.

This is a product you should be able to have great fun with!