Duplicating content on more than one social network

[DaddySmurf]

I am just getting in to social media for my company and i can find an answer to my questions. Different people give a different answer.

Question: i have written a post and uploaded it to our Google+ page. If i upload the same post / content to our Facebook page, will this fall foul of the 'duplicate content' rule with Penguin? Or does that rule only relate to websites?

Any Guru's out there with an answer?

Much appreciated.

Si

[SEO5Team]

Hi DaddySmurf,

While this query does depend on the extent of social media usage for your company, but a general sentiment with users is the desire to unique content catering to the strengths of each platform. Using similar content won’t necessarily fall under the duplicate content rule of Penguin, but it does create the impression of only basic maintenance of social media platforms for your company. Sometimes it may be easier to load a quick blog post or the like across multiple platforms, but based on user experiences documented elsewhere on this forum, it would not necessarily be a recommended strategy across the board, so to speak.

[DaddySmurf]

Hi,

Thank you for your answer, i appreciate it.

We are in the UK security industry B2B and very few people use social media and we are just starting. I am not worried so much about people getting notifications and receiving duplicate content because they are using several social networks. In this industry, if they use one network, it is a miracle. My concern is the duplicate content and Penguin.

Obviously i will try to make content differ as we go forward, but content generation is not easy for such a small company as ours.

So all in all, do you feel that if i post duplicate content on Linkedin, facebook and G+, that it is not going to fall foul of google?

Many thanks

Si

[katemorris]

Are you posting the full text or a link to the content on your site? I would recommend putting the content on your site and sharing the URL on Google+, Linkedin, or Facebook.

Regardless, I have never seen content on Google+ or Facebook impact anything to do with Google in regards to duplicate content.