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    4. Google Authorship v Product Rich Snippets

    Google Authorship v Product Rich Snippets

    On-Page / Site Optimization
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    • WesleySmits
      WesleySmits @Chris.Menke last edited by

      Chris, they do this in a lot of cases. If you have a Google+ company page try including the rel=publisher tag on a page where you did not use a rel=author tag. Use Google's structured data testing tool and you will see that they do show the publisher photo (which should be a company or brand logo. 🙂

      Chris.Menke 1 Reply Last reply Reply Quote 0
      • Chris.Menke
        Chris.Menke @WesleySmits last edited by

        I've tried that and everything shows up well with the tool but it never populated the search results with the publisher logo.  I asked the same question her in Q&A and was told that the rel=publisher markup doesn't yet product a thumbnail in the results.  Have you verified that it is actually working?

        WesleySmits 1 Reply Last reply Reply Quote 0
        • WesleySmits
          WesleySmits @Chris.Menke last edited by

          I have seen company logo's in the search results from time to time. Can't think of an actual query right now where i found one though..

          Unless it were people using it as an rel=author tag it should work (maybe google is still testing it and that's why we see them so rarily).

          But that would be against Google's guidelines if i'm not mistaking. I'm not 100% sure that an author needs to be an individuel person. Can anyone confirm this?

          Christy-Correll 1 Reply Last reply Reply Quote 0
          • Christy-Correll
            Christy-Correll @WesleySmits last edited by

            Rel=publisher is for brands, rel=author is for individuals. Google pulls author information from individual Google+ profiles. WMT content guidelines state that each profile should have a clear, recognizable headshot of the author. Hope that helps. 🙂

            WesleySmits 1 Reply Last reply Reply Quote 2
            • WesleySmits
              WesleySmits @Christy-Correll last edited by

              Thank you for confirming 😉

              Christy-Correll 1 Reply Last reply Reply Quote 0
              • Christy-Correll
                Christy-Correll @WesleySmits last edited by

                Happy to help. 🙂

                Chris.Menke 1 Reply Last reply Reply Quote 0
                • Chris.Menke
                  Chris.Menke @Christy-Correll last edited by

                  Still not verified whether rel=publisher displays a  thumbnail in the search results, though.

                  WesleySmits 1 Reply Last reply Reply Quote 0
                  • WesleySmits
                    WesleySmits @Chris.Menke last edited by

                    I did some more research and seems that you are probably right. Publishership shows the big box on the right of the search results. Try googling Moz: https://www.google.com/#output=search&sclient=psy-ab&q=moz&oq=moz&gs_l=hp.3..0l4.430.621.0.822.3.3.0.0.0.0.333.806.0j1j0j2.3.0...0.0.0..1c.1.15.psy-ab.u-o2krTtAw0&pbx=1&bav=on.2,or.r_cp.r_qf.&bvm=bv.47244034,d.d2k&fp=c582336016c8cd9&biw=1745&bih=980

                    I can really remember seing brand logo's in the search results though. If i ever see one again i will verify whether a rel=author or rel=publisher tag was used.

                    1 Reply Last reply Reply Quote 0
                    • Johnny4B
                      Johnny4B last edited by

                      Thanks all. I meant rel=publisher , just really wanted to establish that Google verification didn't mess with Rich Snippets, and well that's seems to be the case ,as it doesn't.

                      Just had a look through a lot of sites with rel=publisher, and there is no image displayed to the best of my knowledge

                      Guess I'll find out for sure in a  few weeks hopefully 🙂

                      WesleySmits 1 Reply Last reply Reply Quote 0
                      • WesleySmits
                        WesleySmits @Johnny4B last edited by

                        Good luck!

                        1 Reply Last reply Reply Quote 0
                        • KraigWalker
                          KraigWalker last edited by

                          Right now rel=publisher is being emphasised when it comes to Google+ Direct Connect - where a Google+ profile overview badge is displayed in the search results for a brand.

                          It's a pretty cool addition to your search results, but right now it's handed out algorithmically. You can't just declare ownership and see it there, so you'll need to build up a bit of authority before it appears.

                          1 Reply Last reply Reply Quote 0
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