Does anyone know how engagement is defined/calculated in FollowerWonk?

[KNect365]

In a comparison of Twitter accounts, FollowerWonk shows something called Engagement % Rate.  I've looked but I cannot find any information about how this score is calculated or what it is based on.  Does anyone know?

[WesleySmits]

If i'm not mistaken then it is based upon the amount of people who retweet your content. Could be other factors at play though.

[tomhall90]

Hi Anthony,

This is a common rate among other Twitter and Facebook tools.

I believe the formula for FollowerWonk is as follows: Engagement Rate = # Of Replies + Retweets / # of followers x 100

So in a day you have 10 replies and 5 retweets = 15. Divide that by the number of followers times by 100. Then that's your percentage.

Credit: http://www.socialbakers.com/blog/467-formulas-revealed-the-facebook-and-twitter-engagement-rate

Hope this helps.

Tom