How does link juice work? My site structure is wrong? [HELP PLEASE]
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Hi guys,
I sell cartridges for printers and i'm struggerling to rank a lot of printers.
I've been told it's all about domain authority and it'll pass down to these pages, however I can't see it happening, nor can I wait for it to happen.
Should I rethink my categorys? I've got subcategorys in subcategorys in subcategorys - probably not advised because of link juice right?
e.g Epson Stylus SX130 Ink would be located below.
- Epson > Epson Stylus Series>Epson Stylus SX Series>Epson Stylus SX130 Ink
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I read sometime ago a good structure is to have every page on the site accesiblie in 3 clicks.
Don't create orphan pages, always have the same link block/menu on every page and you should be ok.
Site structure is only about 10% of the issue.
You need relevant titles/content and links coming into your site to rank well.