Strategies for getting more listings on first of google

[barnst]

We have a client who is looking to increase the number of results on page 1 of google for their brand name to essentially force some historical negative comments off page 1 of google. I am thinking of things like a twitter page, Facebook page, YouTube page etc. plus optimising their site to try and get multiple pages on page 1. Does any one have experience of doing the same sort of thing?

[barnst]

After doing some more searching around the site I think I have found the answers myself - should have looked a little better before!

[MasonInteractive]

Hi Barney,

I have worked on many reputation management projects for various clients. And you can utilize the following items to add more brand serps.

1. Social Profiles - Facebook, Twitter, Google Plus

2. Video - Youtube

3. Micro sites - Where applicable create additional sites that produce unique content and meet the brand's customer needs.

4. Document sharing sites - Share documents such as PDF's that are from the client's website. Make sure you use the proper title, tags, and meta data.

5. Image sharing sites - Distribute images related to the client and again ensure proper meta data is utilized.

6. Press Releases - Distribute press releases.