Is .PW domain is good for SEO?

[semmediapvtltd]

I want to register .PW domain which has recently got live to register. I am in doubt should it is good for SEO or not.

[Chris.Menke]

I wouldn't buy just for any SEO value a direct match .pw domain might have 'cause it won't have much. If you're buying it for your main site, because it matches your company name, you're still better off going with a dot com or dot net. unless, maybe, you live there--which apparently only about 21K people do.

[Highland]

In terms of SEO, there is no difference between the various top level domains(TLD). The only exception to this are the various ccTLDs (like .co.uk or .fr) because they're localized.

No engine cares if you have .com, .ws or .pw. Now, people might have a harder time remembering a .pw vs a .com but that's just because of the popularity of .com. With all the extensions coming out now I can't see .com staying that way forever.

Like Chris said, don't buy an exact match domain just for SEO. There used to be some benefit to it but not anymore. I could make www.nothing.pw rank for any keyword you please with enough work.

[irvingw]

"No engine cares if you have .com, .ws or .pw."

You sure? How often do you see .ws or .pw domains ranking in Google.com?

[Chris.Menke]

Oh, I see that it now stands for "professional web", not for the country of Palau.  Poor Palausians lost their TLD to a bunch of investors.

[Highland]

Well, how many .ws sites or .pw sites are out there that you know of? For that matter, how many .net sites are well known?

But here's the kicker: what would Google gain by favoring .com over any other TLD? We're entering a bold new era in TLDs, where you can now created your own TLD extension. So if you want to create the .seo TLD you can do it (just gotta be able to pay the steep ICANN fees and have a way to manage it). So .com is going to have a lot more competition.

Again, .com is very popular with people. It's generally easier to remember a .com just because people naturally put .com at the end. nobody has ever presented a case that I know of where a site lost purely because they didn't have a .com