Changing the url of a page

[nyc-seo]

Hello.

I would like to change the url of a page. It currently has very few inbound links. I would set up a 301 redirect to the new url. Is there anything else I should take into account before changing the url? Is there a downside to changing a url? Do inbound links carry the same value when a 301 redirect is involved?

Thank you!

[ColinWhite]

The only downside to changing a URL is if you don't 301 and the crawl path gets changed. Here are a few tips to remember when changing URL structure

1. Setup 301 Redirect
2. Make sure URL is SE Friendly (If your selling organic dog food on the page the URL should read like so - http://www.domain.com/organic-dog-food) Remember a good URL is meaningful and a great URL is obvious

So that's my 2 cents hope it helps

[nyc-seo]

Very helpful! Thank you, Mike!

[ColinWhite]

No prob good luck