Link to image (jpg) - Do I benefit? If not how can I?

[Cornwall]

Doing some research I found a .edu page linking directly to an image on my site. I can't see how this really benefits me so am wondering how to point the link juice somewhere useful, like the page on which the image resides.

Can this be done?

One idea that just occured to me would be to rename the image and set up a 301 in the .htaccess. Would that work?

[EGOL]

Redirect...   yoursite.com/image-name.jpg   to....   yoursite.com/page-name.html

[Cornwall]

Did it. Had to rename the image file as this was redirecting in on itself when the page showed up.

[EGOL]

Thanks!  Good to know.

[ChristopherGlaeser]

Sweet!

[irvingw]

Very cool SEO play EGOL. I love thinking out of the box.

[Cornwall]

From my original post:

"One idea that just occured to me would be to rename the image and set up a 301 in the .htaccess. Would that work?"

...so I'll take half the compliment - great minds and all that!