Subdomain for every us state?

[vladokan]

Hi,

one of our clients has an idea of making subdomains from his main website to sell his online advertisements in all states in USA.

f.e:

texas.web.com

atlanta.web.com

He wants to have a subdomain for every state and there to be information related only or mainly to this state?

I am not sure about is this a good idea? What is your opinion about it?

[anthonydnelson]

I would advise against it.

I would stick them all in subfolders of the www version of the site. www.web.com/texas

If the domain is has an extremely high authority (80+), I would consider it due to potential to dominate the SERPs by getting the www.web version and state.web version both to rank high.

[irvingw]

subfolders are better than subdomains, it's all under one site instead of 59 (according to obama) individual subdomains.

that was an old school strategy when Google really gave push to having the keywords in the domain name and spammers took advantage of it to rank better by creating subdomains for each keyword phrase

[KevinBudzynski]

Yes, stick with folders. It's much simpler and much better organization (states correct as Atlanta a city).

[VentaMarketing]

I would stick with folders for two main reasons:

• First, yourdomain.com is part of your online brand. If every state's URL is statename.yourdomain.com, I think this takes away from your brand because the first thing people see when they look at the URL bar or in search results is a state name and not your URL
• Next, I second everyone else, subfolders are much more organized, subfolders look better, and subdomains are an old SEO strategy (a little spammy, especially for a new domain)

[vladokan]

If the domain is has an extremely high authority (80+), I would consider it due to potential to dominate the SERPs by getting the www.web version and state.web version both to rank high.

Thanks, the domains authority is 43, it is not so high.

_Yes, stick with folders. It's much simpler and much better organization (states correct as Atlanta a city). _

Yes, it is true, thank you!

Next, I second everyone else, subfolders are much more organized, subfolders look better, and subdomains are an old SEO strategy (a little spammy, especially for a new domain)

It is an old domain (registered 1994). What guys you mean by better structured? Sorry if it is a simple question, I just want to be sure if it is what I think.

Also if a web site is in subdomain, does the main domain still pass some authority to the subdomain or not much?