Need help with duplicate content. Same content; different locations.

[Rocket.Fuel]

We have 2 sites that will have duplicate content (e.g., one company that sells the same products under two different brand names for legal reasons). The two companies are in different geographical areas, but the client will put the same content on each page because they're the same product.

What is the best way to handle this?

Thanks a lot.

[sergio_redondo]

I think this is a good opportunity for making experiments:

• Try to re-write content on one of these sites and keep untouched the other one. You can always say the same with different words.
• Try different keywords for each specific page on one site and another and monitor them. This way you can evaluate the suitability of each keyword.

Obviously, due to those legal reasons, I imagine there is no chance to use redirections from one site to another, so the best option is to generate different content for each site.

Hope it helps.

Sergio