Is it good to have a subdomain with keyword?

[vladokan]

Hi, I want to ask do you thing that it is good and necessary to have a subdomain with a keyword in it when the domain doesn't include it?

f.e. you have a website named

domain.com

but there is no keyword in it. And if you add subdomain

keyword.domain.com

will this bring any benefit?

[kadesmith]

The first thing to remember is that Google will treat the subdomain as a completely different website.  So if you want Google to view your subdomain as it's own site, yes it will bring benefit.  If you are looking for your website to have relevance to the keyword on the domain.com site, then create some content that is relevant to the keyword and put it in a page on the domain - domain.com/page.

[Bio-RadAbs]

Absolutely,

I would also suggest being wary of Google's EMD update. If you don't have a domain with quality content, it won't rank you high just because you have the keyword in the URL.

[kadesmith]

In case you aren't sure what EMD means - Exact Match Domain.