Linking back to my domain but they dont show up

[BlueCreations112]

My back links are not working. I am linking them all back to my domain but they are not appearing? any help? Is it because of my anchor text ?

[MarkScully]

I think we need a little bit more information here. Can you provide a little bit of an explanation about what you've done?

[BlueCreations112]

Yes on every website that I produce in the footer i add the following code

• <a <span="">href</a><a <span="">="</a>http://bluecreations.co.uk/">Website Design by Blue Creations 2012

In the hope that this will act as a link back to my site. Ive tested this theory and it currently is not working however I have looked at my competitions websites and it appear to work for them. Not sure why its doing nothing for me though. I currently only rank on page 14 on google for web design derby

thanks

[irvingw]

"web design derby" is not in your anchor text. If you want to rank better for that it needs to be an exact match - for instance

• <a <span="">href</a><a <span="">="</a>http://bluecreations.co.uk/">Blue Creations 2012 Web Design Derby

That being said, the same anchor text globally on the footer of every site you make could get you penalized. If you are going to go this route at least make a different link for each site. Point to different internal pages and use different anchor texts for each site you build for someone.

[BlueCreations112]

Thank you for the feedback Ive took that onboard. Ive changed alot of my website footers to link back to me but still no change does it take a while for these changes to be picked up?