Is Rel=author appropriate for non-article type pages, a.k.a. business websites
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I understand I can use Rel=author with Google+ for article's I write, and I understand I can use the same code for regular websites, which I'm still waiting to see show up in the SERPs, but my question is as follows...
Is Rel=author appropriate for regular business websites (since we are business owners, not authors of articles), or is there some other Schema.org tag that should be used which will also show our images in the SERPs?
I'd like my business logo to show up in the SERPs for my business page and my personal photo to show up for my blog pages.
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Hi Daniel. Yes, there is another schema.org tag that is available to businesses and that is rel=publisher. This would accomplish what you are after. But, like you said, most of us who have implemented this mark up are still waiting for Google to do something with it (i.e. display a brand logo next to a listing). Mine is displaying in the Structured Data Testing tool, but not in Google search results, yet. Hope that's helpful!
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I've been seeing lawyers, doctors, and dentists doing it with authorship directly to their profile pages. It stands out, so why not. Google+ Pages don't display however. But you should link that with rel=publisher. [you can do both]
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Thanks for sending me in the right direction. I went on to research rel=publisher and found http://www.vervesearch.com/blog/seo/how-to-implement-the-relpublisher-google-authorship-mark-up/ which details the steps and more. I've now setup my Google+ business page and just need to wait for the post card in the mail.
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Thanks Klarke, this is very reassuring to know. I'm going to try both as you suggest and see how it appears. I just setup my Google+ page. I read that Google Plus pages do appear and SEOmoz itself shows up in the SERPs, so I'm assuming it does work. I'll try both as you suggest anyway.
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You are very welcome Daniel. I agree with Klarke, do both if you can.