Changing the G+ Author

[onlinemktg1]

Hello,

We have a website we are linking using schema / google places to a G+ profile.

however, this is a person in the company and may change in the future.

Is there any issue (e.g. TOS issue) with Google to have one author of a website and then change to another (e.g. change from author being one G+ account ot another with a new image/profile/person)?

Thanks!

[irvingw]

I do not believe there is an issue with that.

If you do switch over though I recommend using a persona and not an actual person. This way when that person leaves the company another ghost writer just takes over. Make it a cool name and an attractive person that will appeal to the masses but make it believeable.

[onlinemktg1]

When you say a persona, that would be a stock image and name, right?

My understanding is that that is against google TOS and that the person has to be a real bonafide person.

Thanks!

[irvingw]

Use an image of a person in your company or a picture of you if you don't mind it living on after you leave the company. A person who leaves your company will not want other people writing for them under their real name.

99% of writers, actors, musicians all use names that are not their own. Michael Savage's real name is Michael Weiner.

Google isn't asking for your social security number or birth certificate to set up a G+ page...at least not yet! 

[onlinemktg1]

How about using person #1 - real person as G+ author of the site pages so that the image appears in the search results.

Then if person leaves company, change to person #2, basically changing the authorship for the content in the website (e.g. change schema from person a's G+ account to person B's for same content)?

Thanks!