Ajax pagination and filters for ecommerce site

[Jvalops]

Hi There,

Is it ok to use ajax for product filters and pagination? In this case url doesn't change when you navigate to 2nd or 3rd page also when you filter by colours, etc.

If not what's your advise?

[EricaMcGillivray]

It all depends on how you code the ajax and what you're looking to get indexed on your site. Vague enough?

Check out this guide.

The major things you want to make sure of are 1) you're not using ajax when you could be using simple HTML/CSS; 2) that you're not using ajax on things you want to be indexed; and 3) that the ajax doesn't make it look like you're cloaking things from Googlebot.