Internal linking using exact keywords Bad – Post Panda

conversiontactics

Any tips for internal linking ,how can we target landing pages to rank well using internal linking.

Use of Keywords in within site links, is it bad?

Are footer links bad?

Use of Siloing artichture bad or good?

What a best linking model for Ecommerce Site.

AgentsofValue

In terms of post panda / penguin linking, the best thing is to stick with an honest strategy by observing the following rules:

use cookie crumb style links within all pages. These are good for usability, as it allows users to know where they are on your site. They also provide a way of including rich anchor text links on your site
use internal link anchor text in a natural way. For most pages, there are several very closely variations of anchor text that fit to a close theme. For instance, in one case, I link to a certain page on one of my websites the following keywords --> free domain appraisal, free domain name appraisal, free domain name valuation, free domain valuation. The page in question is very relevant for all of those variations and ranks well for all of those variations. It just takes a little bit of extra thought to think of these keyword variations, and can ultimately generate much more traffic for the page in question too.
cross link related pages with relevant anchor text. There may be related pages within different category pages. Rich in content text links between those pages provide value to your readers and should not hurt you in any way.
I think a basic site hierarchy is reasonable to follow. Pick major categories for the top level links, and related topics below each of those categories.

kaushalshah

Hi,

I have good links for you. Few days ago John Doherty has written two nice blog post on it.

Hope below links help...

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