Benefits put my blog inside website or outside the website

[AVSFencingSupplies]

Hi everyone,  I wonder if you can provide some information regarding inside or outside blogs benefits. One of us thinks that the blog should be within our website URL. And the other one thinks that it should be a separate url.

I believe an outside blog will provide SEO benefits but we hope that you will provide us your thoughts on this issue?

Thanks for all of your help.

Antonio

[Debdulal]

If you want to get benefited from the great articles that you are likely to post on your Blog, you need to get the blog hosted on the sub directory -

http://www.example.com/blog/

_However, if you go for a completely different domain name, it will not help your main website directly. _

[David_ODonnell]

I vote for adding it to your existing site. This way you are continually adding new, quality content to your site and hopefully earning links in the process!

If you have it external to your existing domain, you are effectively splitting your domain authority and doubling your work in promoting two sites.

[gcdtechnologies]

I'd agree with David - the benefits of having high quality content on your domain far outweighs the benefits of hosting your blog elsewhere and linking back to your site. A blog on your site will hopefully bring traffic and links to your site.