I'm getting "Issue: Title Element Too Long" when the title of the overall website + page title are being combined, shouldn't this solely depend on the page title itself?

[Aptsavers]

Issue: Title Element Too Long

[DougRoberts]

The Title Element Too Long is just a warning that your title is likely to be cut-off when displayed in the SERPS.

If you've got your website (or company name) at the front of the title then you're going to be pushing your more valuable unique page keywords further to the right. If your title is cut off then you could lose some important words from your title when it is displayed. There's a view that keywords nearer the start of your title are likely to carry more SEO value.

Do you need to have your website name in the title? Are people searching for your website + your keywords? Why is it there? What are you selling? Are you selling your website or is the website selling your goods/services? What's more important - promoting the website name or getting visitors to the site?

Remember that your page title and meta-description is likely to be the first part of your website that someone is going to see. As well as trying to get your pages to rank as highly as you can in the search results you also need to think about click through. There's no point being #1 if nobody clicks on your SERPS.

You need to think about making your Title and Description as relevant, appealing and compelling as possible to the searcher. Think about the search terms and try to match the searchers intent. You want them to feel that they're going to find what they are looking for in you click on your SERP entry.

There's some studies that suggest a shorter title tends to be more appealing.

Google will highlight the searchers keywords in bold - this helps people gauge how relevant your page is likely to be to their search query. If your valuable keywords are being cut-off they won't get these signals.

IF you have a big, reputable brand, then adding this name to your titles is probably a good idea as you'll benefit from the trust in the brand. If you're not a well known brand then I'd put the brand name at the end of the title if anywhere.

Hope this helps.