Main page link reduction
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I am in the process of reducing the number of internal links from the homepage with the assumption that the more links I have the more "juice" goes to internal pages
I have two options since many of the links are costumer service related
1. create one link that leads to a costumer service page and place all the links their.
2. get all those links on the main page as nofollow links.
what are your opinions
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Hi Guy,
I would question why you were looking to do this in the first place. Removing these links will not have a positive effect on the "weight" of the homepage, this is not quite how it works.
Basically all of the weight of the page will be divided by the amount of links on it. So if you remove links the these internal pages, you will not make the homepage stronger, you will make the remaining links stronger.
In the case of nofollow, this has the effect of vanishing linkjuice. If you no followed half of your existing links, the followed links would still pass on the same weight as they did before, but the no followed links will now pass on nothing, effectively halving the weight passed on by the homepage. This is not the scenario you want.
So in answer to your question, I wouldn't actually do either of these, unless there is a different reason for you having to make these changes?
Hope that helps.
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Hello Ben
Thanks for the reply.
The reason for it is to stregthen the weight of the remaining links.
so based on your answer it is option one.
I see no reason that half of the strength transfered from the home page goes to linksthat I am no trying to impove ranking or get the found.
What do u think?
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Ah I see, if that's what you are wanting to do then yes there is benefit to removing links to unnecessary pages and putting these on a customer service tab.
I would also consider the effect this has on user experience, not just search engines. If those pages have useful information for customers then it is worth having them easily accessible.