The Moz Q&A Forum

    • Forum
    • Questions
    • My Q&A
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. SEO and Digital Marketing Q&A Forum
    2. Categories
    3. On-Page / Site Optimization
    4. Using fathead page keywords for directories and as a red herring to competitors

    Using fathead page keywords for directories and as a red herring to competitors

    On-Page / Site Optimization
    3 2 418
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with topic management privileges can see it.
    • Zoolander
      Zoolander last edited by

      I'm fairly new to SEO and I have been reading a lot on here and the SEOmoz guides over the last few days, finding it very interesting.

      I am wondering about page keywords, I read that the engines no longer use them.  In this thread they say they still use them because of directories.

      http://www.seomoz.org/ugc/why-i-still-use-meta-keywords#new-comment

      So I was wondering, because directories are always smaller scale than search engines would keywords that are normally high competition have more clout in them? If so then using them could be misleading to competition if they think they are the actual keywords?  or might this contradict between your actual chosen keywords in the directories backlink anchor text or something?

      1 Reply Last reply Reply Quote 0
      • Audiohype
        Audiohype last edited by

        I understand where you're coming from, but I would personally spend as little time as possible focusing on the keywords tag. If there is any benefit to come from these directories it's going to be minute compared to the return from quality link building.

        Competitors aren't going to be led astray by incorrect meta keywords, as most of the time you can tell what people are trying to target anyway.

        Zoolander 1 Reply Last reply Reply Quote 2
        • Zoolander
          Zoolander @Audiohype last edited by

          Thanks for your reply.  I'll put in a few relevant ones (3) without too much thought, can't do any harm.

          1 Reply Last reply Reply Quote 0
          • 1 / 1
          • First post
            Last post
          • Can you use multiple keywords for on page for ranking?
            JTsem
            JTsem
            0
            5
            788

          • Ecommerce- Keyword use in Product links on Category page
            MarcOZ
            MarcOZ
            0
            5
            509

          • On page SEO Strategy / What pages to use?
            SeaQuatic
            SeaQuatic
            0
            6
            212

          • Is the use of some keywords necessary to be included in many of the pages?
            mblsolutions
            mblsolutions
            0
            2
            98

          • Should you use long tail keyword phrases in page names
            Superflys
            Superflys
            0
            4
            283

          • When Adding content to the site. Should I use the same keyword term on each page or select a secondary keyword to focus on?
            Greenpeak
            Greenpeak
            0
            7
            236

          • Should I use bolded keywords for keywords in the content throughout the page?
            Timmmmy
            Timmmmy
            0
            7
            311

          • If i only want to rank for one specific keyword and use it in all my page titles, will it negatively affect my rankings?
            johnshearer
            johnshearer
            0
            2
            456

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2026 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy