Linking to an image with the keyword in the title and alt tags.

[bruce_werdschinski]

Hi guys,

Just thought I'd ask for opinions about an ecommerce catalog I'm working on. I don't know if it's even worth worrying about, but here's the scenario. Let's say I'm linking to a category called 'Sale' using an image, I have the title tag of the link as 'Sale', the image title is also 'Sale' as well as the alt tag.

The HTML looks like this:

The page itself is: http://www.fashionbasicsonline.com/catDisplay

So my question is, do you think I'm stuffing the keyword in too many times there? It's CMS driven so I could have the alt tag as 'Sale Products' or one of the titles as 'Sale Catalog' perhaps, do you think there would be a benefit in doing that?

Maybe it's microoptimisation and I should be looking at other low hanging fruit, but I'm just trying to come up with the best scenario. Would love to hear what you think.

Cheers,

Bruce

p.s. Looking forward to meeting as many people as possible at MozCon next week

[KevinBudzynski]

I think the keyword "sales" is so ultracompetitive that unless someone is looking for fashions basic sales, it wouldn't even matter much. I used the same structure you did with all my products, and since Penguin it may not be the best, but I doubt that you will get a penalty or benefit from it.  I would continue to use the same pattern for the rest of the site if already implemented...

[bruce_werdschinski]

Thanks for the info Kevin.

'Sales' may be a bad example, all of our catalog, related products, recently viewed products, etc. have the same style of code for the images. I'll keep doing that

Thanks again,

Bruce