Site Wide Link

[rogerp007]

I have just run up the link explorer on my site and discovered that every page home page link points back with the text home - I assume this is bad in terms of SEO , my site name is ccie and I assumed that it put the site wide link of ccie to the entire site, however it seems to be the breadcrumb default of home which is doing it/. www.rogerperkin.co.uk/ccie

Should I be looking to change this so my top keyword points back from each page to the home page.

I am running wordpress and assumed the site name was the home link on all pages.

Can anyone advise the best practice?

Thanks

[makeshiftyy]

Are you talking about links in the footer? In the sidebar? Navigation? Or content?

When you're talking site-wide links in general, you only want links that make sense to have sitewide (for example: your homepage, about us page, contact page etc.), and you don't want to use anchor text that manipulates relevancy - if you're linking to your homepage, it makes sense for the anchor text to be "home", and I don't think you'd be penalized for that.

It's worth checking out Rand's recent over-optimization whiteboard friday though - there was some very good info in there regarding site-wide links.