New Search Engine.... Vanoogle.com
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I was surprised last week when I searched for "georgia" and then searched for "guitars" a moment later and found that google was delivering results contaminated by previous queries. http://www.seomoz.org/q/google-query-contamination
They monkey with the SERPs and don't tell.
So, I agree, sometimes vanilla is the best flavor.
That's why I want Vanoogle.com
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Never Seen BS tags before, is that a way to rank higher in Vanoogle?
Heaven's no!
We will need yet another search engine for that.... Bulloogle.com
Lots of what I write should be indexed there.
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ha... That's really funny.... and I think you are right!
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Now Bulloogle.com, that is something I can get behind
all BS all the time, you never know what you will get!

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SEOs would like to have it to know "where they really rank".
The average guy would like to have it just to enjoy "crap-free SERPs".
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Right! It might replace StumbleUpon.
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I don't think so EGOL, maybe you are just looking at it from the SEO side of the fence.
When im searching for my own purposes Google 80% of the time delivers everything I want, whether its a map of places to eat in my local city or youtube rich snippets of a band ive heard about.
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Nice Post, EGOL. You don't like Google with all the "improvements" - like to I rank 6th on page 1 or 17th, depending on what Google decides to display on the SERPS.
How about DuckDuckGo? They are pretty generic and without personalization.
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So, you would use vanoogle for the other 20%?
I think that most people would use it all of the time.... so if 80% of people use it all of the time and the rest use it 20% of the time that would be 84% market share.
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I like it. The Faveicons add character. (... and my sites rank well)
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Your sites ranking well is the most important criteria for Vanoogle!!
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The other 20% with the yellow pages.
No need for vanoogle, why don't you just go back to the very beginning and use http://www.dmoz.org/.
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It would be nice if they gave you google classic (AKA Vanoogle.com) as an option. That way everyone would be happy.
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Yeah that would be nice, the nearest thing I got to that is going 'incognito' in chrome.
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I used to have a "clean machine" that I used to check rankings, never signed in and never clicked anything in the SERPs. That has stopped working because previous searches are stinking up the SERPs.
I want a button to "turn off all bias".
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That's all well and good, but how do you get the average man on the street to switch?
For example, my dad has never "chosen" a search engine in his life. He just goes with whatever he browser defaults to / manufacturer set up as a default and failing that "google" because it's the only one he's heard of... He thinks any weakness in the results returned are because he "must have types the wrong thing."
It would be really nice to be freely toggle all the factors your mentioned on/off (and set defaults) so that you could have the search that you wanted.
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Thanks for your dad's perspective.
He thinks any weakness in the results returned are because he "must have types the wrong thing."
That is eyeopening!
Experienced people might enjoy the toggle feature you suggest... that will allow them to filter the "fluff" and get pure results.
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For pure results we should have all the sites that match the search term listed in alphabetical order.
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When I want to access the "official" site without having to dig through the commercialized sites on the SERPS, I use Bing instead of G. Much more pleased with the results when I'm not searching for "long tail" phrases. Vanoogle (your idea of a toggle to get "pure" results) is a great idea but G wants ALL the ad revenues it can bleed out of a page.
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I would most definitely use it! Dare to dream, dare to dream.................