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    4. Is there an optimal ratio of external links to a page vs internal links originating at that page ?

    Is there an optimal ratio of external links to a page vs internal links originating at that page ?

    Intermediate & Advanced SEO
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    • Apluswhs
      Apluswhs last edited by

      I understand that multiple links fro a site dilute link juice. I also understand that external links to a specific page with relevant anchortext helps ranking. I wonder if there is an ideal ratioof tgese two items

      1 Reply Last reply Reply Quote 0
      • EGOL
        EGOL last edited by

        I understand that multiple links fro a site dilute link juice.

        Some people think that Google still operates this way.  Nobody knows for sure.

        However, multiple links to excellent external targets could have benefits that are enormous when compared to linkjuice loss.

        On important pages I don't hesitate to place multiple links to authoritative, relevant and trusted targets.

        I wonder if there is an ideal ratioof tgese two items.

        No.

        One should maximize both within reason and do what will impress the visitor.

        1 Reply Last reply Reply Quote 2
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