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    4. How do i chaneg a url without losing pre-existing linkjuice?

    How do i chaneg a url without losing pre-existing linkjuice?

    On-Page / Site Optimization
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    • Ezpro9
      Ezpro9 last edited by

      my client has a page on his site: www.revisitors.com/REF/TEST

      the page is for a free traffic offer...i have this page currently ranking 25th or so for "free traffic" - a great keyword to rank for to promote this offer with.....

      i want the url to be www.revisitors.com/free-traffic.html  and then change the title tags to free traffic | free targeted traffic

      or something along those lines....i have hardly put in any linkbuilding work at all to get to 25 - it was a surprise but now that we are there i want to tighten things up and optimize as well as possible....

      how do i do this without losing previously built linkjuice and without having a duplicate content issue for having both pages exist with a 301 redirect....

      if i am wrong about something please dont hesitate to set me straight...i am only masquerading as an seo expert these days anyway.....thanks.

      1 Reply Last reply Reply Quote 0
      • FranckNlemba
        FranckNlemba last edited by

        Hello Erik

        Your page has a page authority score of 25 and a pagerank=4. So as you mentionned, link signals are not so bad.

        To me you should follow this process:

        • Identify keywords that drive visits to this page (www.revisitors.com/REF/TEST)
        • Build a new page with content related to the old page to make sure that the content of the new page will stay relevant for google and users
        • 301 redirect from the old page to the new one
        • Modify the title
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