PRWeb Verse PRNEWSWIRE

[AppleCapitalGroup]

I am looking to send out a press release article on Asset Based Lending for SEO purpose. Anybody knows the difference between these two newswires services?

[RobertFisher]

PRWeb is owned by Vocus (think Buffet). We are an agency and gave a lot of consideration to using them recently. We had several clients that we felt might be able to benefit. My main issue was in them wanting to get a big check up front and then wanting to tell us when we could send out a release. They tout that they know everything about SEO and that it is proprietary, but based on what I found I find that a gross stretch. So, do not go into it thinking they are doing SEO, I do not think they got it much more than being able to spell it.

With PRnewswire, they got a bit hit by most recent Panda iteration. Most will say that both companies are pretty close and from what we saw they are. I think one thing you must do is insure you are writing something truly newsworthy. 
We see a lot of attorneys use these resources and simply throw their name on regurgitated content. I just don't think it helps.
So, if you go with one of them or with Marketwire, be sure you write quality releases that people will want to read.

Hope it helps a little.

[AppleCapitalGroup]

Thank you for your comments Robert!