Is this splitting my authority or link juice?

[Nickhoyle1]

Hi

Using seomoz i am getting told that a 302 temporary redirect is occurring on some of my pages for instance.

http://www.eco-environments.co.uk/solar-power/

Then redirects here

http://www.eco-environments.co.uk/solar-power/default.phuse

is this splitting my page authority because of the temporary redirect?

I just want to make sure i have fully understood what's happening before i go to the company who designed and developed our site as i am convinced this is hurting my rankings.

Thanks

[TAWSEO]

It certainly will not help, but may be is not hurting too much

[Desiree-CP]

Yes, using a 302 Temporary Redirect is hurting your page authority because these types of server response codes do NOT pass any link juice.  To cultivate all inbound/internal link equity you want to use a 301 Permanent Redirect instead.  With a 301 redirect you retain about 90% of the link value.

[RobMay]

The 301 redirect also tell the search engine where the NEW location address of this page is (the final page you want to have ranked) while passing all other page value from the links built to the page exist.

[Nickhoyle1]

Thank You for your responses.

I thought this was the case just needed it confirming. Unfortunately I have the small problem of our web design company to accept there is a problem and solve it.

[Nickhoyle1]

Hello

This is the response i got from the web developer.

"Additionally, about the "redirects", Our developer has explained that they are not actually redirects. For example take http://www.eco-environments.co.uk/solar-power/default.phuse. If you enter http://www.eco-environments.co.uk/solar-power/ into a browser then it appears to redirect to http://www.eco-environments.co.uk/solar-power/default.phuse because http://www.eco-environments.co.uk/solar-power/ does not exist as a page within the site. Rather, it is a folder that contains the sub pages for solar power hence why it shows the first page in the folder which is deafult.phuse. This is why it appears to redirect but we have not done any redirects. I think this is a misunderstanding so there is little we can do to help other than provide an explanation of why it behaves the way it does."

Is this me or is it still a redirect?

Thanks

[Desiree-CP]

No, it's still a redirect.  See attached image clearly stating a 302 Temporary Redirect from http://www.eco-environments.co.uk/solar-power/ to http://www.eco-environments.co.uk/solar-power/default.phuse

If your developer still doesn't believe you then have them verify it themselves with this web based HTTP header check tool ~> http://www.webconfs.com/http-header-check.php

11b53yb.jpg