Open Graph Tags Being Spidered By Google?
-
Do Facebook Open Graph tags get spidered by Google? I have a site I'm looking at and they've implemented these tags on the entire site, but with the same title and description on every page. I'm assuming if you use these tags, give each page their own unique tags. But do these have an effect on rankings at all? Does googlebot see them and take them into account?
-
I don't believe they have any SEO value in Google (or elsewhere). Why would they? The Open Graph tags are used to control how a link appears in Facebook when a page is shared or liked there. So they have a value in FB, but none in search engines to the best of my knowledge.
-
It seems like Google likes the newer Schema.org markup. But, they still crawl the Open Graph I believe. The OG tags do help Facebook categorize shared links though. Personally, I'm switching my OG tags and implementing the Schema markup. If Google likes that better for their rich snippets, I'm going to make the change. Here's a Google link about it http://support.google.com/webmasters/bin/answer.py?hl=en&answer=1211158 Paragraph from Google "Facebook Open Graph serves its purpose well, but it doesn't provide the detailed information search engines need to improve the user experience. A single web page may have many components, and it may talk about more than one thing. Even if you mark up your content for Facebook Open Graph, schema.org provides an additional way to provide more detail about particular entities on the page." - Google