Seaches & Clicks Research

[Mariannag7282]

Is there a way to check the percentage of clicks on specific websites based on searches that people do?  For example, say I searched "sneakers", what percentage of viewers clicked on a particular site.

[evolvingSEO]

You could use the percentages from any of the click through rate reports out there for a rough guess;

Search engine land

Slingshot SEO

Coconut Headphones (there's a 2nd part to this article too)

Bear in mind, everyone's reports are always a bit different.  There are so many variables to estimating click through rate, its nearly impossible to come up with exact percentages across the board, as they can vary by industry, amount of PPC ads, local search vs general search, if there's videos or images in the result etc.

But hope those links help!

-Dan

[Mariannag7282]

Thank you - this is general info.  I was wondering if there's an actual tool to see the click-through rate for certain keywords.

[AlanMosley]

You mean for your own site? yo can see this in both bing and goole wmt

[Mariannag7282]

I mean for all sites.  ie: competitors

[evolvingSEO]

I do not know of such a tool - maybe try SEMRush?  They have a lot by way of competitive analysis.

[RikkiD22]

There is a company is the UK that offer a tool that does this. Not sure if this is the right link but the tool is part of Experian.

http://www.experian.co.uk/integrated-marketing/web-analytics.html

They call me a month or so ago to demo it. It had amazing data but was extremely expensive (circa £10-50k per year if I remember correctly).

[Mariannag7282]

Thanks!